Dear Sir / Madam,
Mantis Epic Hotel & Suites hereby invites suitably qualified and experienced agencies to submit a proposal to be appointed as our Social Media Partner.
This appointment will cover the strategic planning, creative development, daily management, reporting, and brand protection of our digital and social media presence in alignment with Mantis brand standards, hotel marketing objectives, and regulatory requirements.
Overview
Social media refers to web-based interactive platforms including, but not limited to, X (formerly Twitter), Facebook, Instagram, LinkedIn, YouTube, WhatsApp, Snapchat, TikTok.
The objective of this partnership is to engage our target audiences through compelling, high-quality content that supports our brand positioning, revenue growth, and reputation management, while adhering to regional usage and Mantis brand guidelines.
Scope of Services
The appointed partner will be required to work closely with the General Manager and hotel leadership teams and will be responsible for the following:
1. Social Media Platforms & Governance
- Advising on the most appropriate platforms in line with hotel marketing objectives and target markets.
- Creating and maintaining official accounts with consistent branding, imagery, and accurate information.
- Maintaining full records of all login credentials, emails, two-factor authentication details, and authorised access, to be lodged with the General Manager and Financial Controller.
- Providing access to Mantis Regional Marketing teams when required.
2. Content Strategy & Planning
- Developing a rolling 90-day Social Media Content Plan aligned with the Sales & Marketing strategy.
- Ensuring all plans are approved by the General Manager prior to implementation.
- Guaranteeing compliance with Mantis brand voice, tone, visual identity, hashtags, and keyword strategy.
- Obtaining General Manager approval for any deviations from brand standards.
3. Content Creation
- Producing original, platform-specific photography, video, and copy.
- Delivering high-quality visuals and compelling storytelling.
- Ensuring all content reflects current hotel offerings, events, and news.
- Collaborating with hotel teams to source innovative content and encouraging creative, “out-of-the-box” approaches.
4. Social Media Management & Community Engagement
- Daily monitoring of all channels for reviews, comments, direct messages, and mentions.
- Timely, professional responses to enquiries and complaints in consultation with the General Manager where necessary.
- Sharing appropriate guest-generated content to strengthen community engagement.
- Leveraging positive reviews and testimonials to enhance brand reputation.
5. Performance Tracking & Reporting •Tracking reach, engagement, growth, and sentiment using relevant platform tools.
- Providing weekly insight reports including performance analysis, competitive benchmarking, and recommendations.
- Supporting the objective of maintaining the highest possible positive review ratings.
6. Crisis Management
- Complying fully with hotel Crisis Management Plans.
- Seeking approval from the General Manager for all crisis-related communications.
- Coordinating messaging with the Mantis Corporate and Regional Marketing teams during major incidents.
7. Legal & Regulatory Compliance
- Full compliance with GDPR and applicable local regulations.
- Strict adherence to privacy, data protection, and copyright laws.
- Securing permissions for third-party or guest-generated content.
- Ensuring that no offensive, political, abusive, or inappropriate material is ever posted.
Deliverables
The proposal must include provision for:
- Storyboarding and Creative Direction for Shoots
- Monthly Content Calendars
- Instagram & LinkedIn Account Management (1–2 posts per week per platform)
- Secure Storage of Produced Content
- Instagram Stories Support (as required)
- Project Management
- Monthly Analytics & Reporting
- Community Engagement Management (Comments & Direct Messages)
- One Video per Quarter (on-site production, repurposed into 4–5 short-form videos of 30–60 seconds)
- One Photoshoot Campaign per Quarter (on-site shoot resulting in a curated photo bank for quarterly use)
- PR Support including Press Release Drafting and Influencer Partnership Management
Submission Requirements
Interested agencies are requested to submit:
- Company profile and relevant hospitality experience
- Portfolio of similar work
- Proposed team structure
- Strategic approach to managing hotel social media
- Reporting methodology
- Compliance approach to governance and brand protection
- Commercial proposal and fee structure
- Client references
Submission and Opening of Bids
Bidders may submit their bids by Email
Bidders submitting bids by Email, Elma.labuschagne@mantiscollection.com GM,
Apophia.MUTESI@mantiscollection.com procurement officer and Eric.NGENDO@mantiscollection.com FM.
Deadline for Submission of Bids
Bids must be received by the Procuring Entity at the address and no later than the date and time specifiedin the BDS. after the bid submission deadline date prescribed by the Purchaser. A bid valid for a shorter period shall be rejected by the Procuring Entity as nonresponsive.
Date Issued: 05/02/2026
Deadline for Submission 25 /02 /2026
Mantis Epic Hotel & Suites Hotels reserves the right to accept or reject any submission and is not bound to appoint the lowest-priced bidder.
We thank you in advance for your interest and look forward to receiving your proposal.